Last updated: May 16, 2025

This Privacy Policy describes how Luméa (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from lumea.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services").

For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date, and take any other steps required by applicable law.

2. How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

a) What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information we collect directly from you:

• Basic contact details including your name, address, phone number, email.
  
• Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.
  
• Account information including your username, password, and security questions.
• Shopping information including the items you view, put in your cart, or add to your wishlist.
• Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

Information we collect through cookies:

We automatically collect certain information about your interaction with the Services (“Usage Data”). To do this, we may use cookies, pixels, and similar technologies. Usage Data may include information about your interaction with our website, such as device information, browser type, IP address, pages visited, and actions taken.

Information we obtain from third parties:

We may receive information about you from third parties, such as vendors and service providers who collect or provide information on our behalf, like:

• Companies that support our Site and Services (e.g., Shopify)
• Payment processors (e.g., PayPal, Stripe)
• Marketing and advertising partners
• Analytics tools (e.g., Google Analytics)

3. Cookies

We use cookies and similar technologies to operate and improve our Services, for analytics, and to show you relevant advertising. Some cookies are necessary for the functioning of the site, while others are optional.

You can manage your cookie preferences through your browser settings. Note that disabling cookies may affect the functionality of the Services. We honor the Global Privacy Control (GPC) signal as a valid request to opt out of the “sale” or “sharing” of your personal information under applicable laws.

4. How We Disclose Personal Information

We disclose personal information in the following circumstances:

• Vendors and Service Providers: We may share your personal information with vendors and service providers who perform services on our behalf, such as Shopify, payment processors, shipping companies, and customer service providers.
  
• Business and Marketing Partners: We may share your personal information with third parties with whom we do business or engage in joint marketing activities.
• Legal Requirements: We may share your information to comply with applicable laws or to respond to valid legal requests.
  
• Business Transfers: In the event of a merger, acquisition, restructuring, or sale of our business, your personal information may be transferred as part of that transaction.

In the past 12 months, we have disclosed the following categories of personal information with business and marketing partners for the purpose of providing and improving our services: identifiers, commercial information, and internet or other similar network activity.

5. Third-Party Websites and Links

Our Site may contain links to third-party websites that are not operated or controlled by us. We are not responsible for the content, privacy practices, or policies of any third-party websites. Please review their privacy policies before providing them with your information.

6. Children’s Data

The Services are not intended for use by children and we do not knowingly collect any personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, you may contact us at the address below to request deletion.

We do not knowingly sell or share personal information of individuals under the age of 16.

7. Security and Retention of Your Information

We use reasonable physical, technical, and organizational safeguards designed to protect your personal information. However, no system is completely secure, and we cannot guarantee the absolute security of your personal information.

We retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

8. Your Rights

Depending on where you live, you may have certain rights regarding your personal information, including the right to:

• Access and obtain a copy of your personal information
• Delete your personal information
• Correct or update inaccurate information
• Opt out of the sale or sharing of your personal information
• Restrict or object to certain uses of your data
• Withdraw consent where processing is based on consent
• Lodge a complaint with your local data protection authority

You may exercise these rights by contacting us using the contact information provided below. We may need to verify your identity before responding to your request.

We will not discriminate against you for exercising your privacy rights. If you are an authorized agent making a request on behalf of another individual, we may ask for proof of your authority and/or identity.

9. Complaints

If you have concerns about how we handle your personal information, please contact us. If we cannot resolve your issue, you may also contact your local data protection authority.

10. International Users

Please note that your personal information may be transferred, stored, and processed outside of your country of residence, including in Canada, the United States, or the European Economic Area (EEA). These countries may have data protection laws that are different from those of your country. We use standard contractual clauses approved by the European Commission (and UK equivalents) where applicable.

11. Contact

If you have any questions or concerns about this Privacy Policy or wish to exercise your rights, you may contact us at:

Email: support@lumea.com